Investing in Film As a Non Correlated Asset Class Opportunity For Affluent Investors & Hedge Funds

The term non-correlated asset classes covers aclasses and diversification to a portfolio
whole range of potential investments, includingâEUR" though involving a certain level of risk.
venture capital, real estate, private equity, andAs investors have become more concerned
commodities, but also alternative investmentabout their risk-adjusted returns, especially in
strategies.bearish market environments, interest in
But in today's economy of crashing public equityalternative investment strategies gained
markets, defaulting hedge funds, and non-existentmomentum.
real estate plays, one company believes investingBy investing in alternative investments, a portfolio
in film slates, including theatrical distribution, offersmanager or a given investor aims at obtaining
a high yield alternative investment that can beperformance from the relationships between
leveraged with tax benefits and multiple sourcessecurities. A non-correlated asset class behaves
of revenues including theatrical, DVD, video onindependently from other securities composing a
demand, cable, and the foreign markets.portfolio. Such investment vehicles allow investors
As a non correlated asset class, films and filmto hedge the risk that an asset falls in value and
finance has outperformed every non correlatedavoid any snowball effects. One of the main
asset class in the world if you look at the morebenefits of alternative investment strategies lies in
than $6 billion dollars poured into motion picturethe fact they minimize downside risk.
finance deals in the last 3 years, the IRR acrossWhen educated about properly structuring
the spectrum for both studios and independentsleveraged film finance which may also include U.S.
are resilient to global economic declines in otherand international tax incentives to minimize the
industries.risk many private bankers, sovereign wealth
When defense contractor Honeywell, New Yorkfunds, high net worth investors, family offices,
Hedge Fund Elliot Associates, and Dune Capitaland pension plans understand that they are not
invested more than a combined total of moregambling on one film hoping to win a film festival.
than a billion dollars towards several different filmWhen a company is looking to finance 10, 20,
funds, many pension funds, private banks, hedge40,50, 75 films there is more than just upside on
fund managers, private equity groups, and highrevenues from each one but a final exit strategy
net worth investors and family offices started toafter 5-7 years that can bring 300-400% returns
follow suit enter the movie business.on capital invested.
Investors from Wall Street to Silicon Valley to theFilm, Entertainment, Media, And Hollywood in
Middle East to Russia have been parking theirgeneral seems to be thriving and immune from
money into Hollywood.economic woes. If you look at the theatrical box
Anil Ambani, Larry Ellison Of Oracle, Paul Allen Ofoffice receipts and DVD growth of recent films,
Microsoft, Steven Rales, Fred Smith of Federalincluding 'Slumdog Millionaire' or "Twilight" which had
Express, Norman Waitt, the Co-Founder ofzero movie stars, the ROI on these and
Gateway Computers, Jeff Skoll Of Ebay, Marcnumerous other films exceed the ROI and
Turtletaub of The Money Store, Roger Marino Ofrevenues of auto manufacturers, real estate,
EMC Corp, Sidney Kimmel Of Jones Apparelstocks, mutual funds, etc. Primarily because a well
Group, Minnesota Twins owner Bill Pohlad; Realmade film is not a local commodity that is just
Estate Developers Tom Rosenberg and Bob Yari,bough and sold once but a global one that has
and, financiers Sheikh Waleed Al Ibrahim, Michelrevenue potential from more than 50 countries
Litvak, and Philip Anschutz are all behind theand medias including theatrical, cable, tv, satellite,
finance of a lot of films that range from boxairline, DVD, and the huge explosion of Video on
office hits to Academy Award winners.Demand.
Institutional investors and hedge funds investing inWhile some private equity outfits may balk at the
films include Elliot Associate, Stark, Columbusnotion that Hollywood is safe this country was
Nova, Bain, Honeywell, and others.built based on blue chip industries and for the retail
Non-correlated investment strategies can be usedinvestors, Wall Street and Real Estate was the
by investors to neutralize, or counterbalance, thepath to go. Well, when retail investors as well as
risk that one, or more, of the investments in ainstitutional investors are transitioning from brick
traditional portfolio of stocks and bonds falls inand mortar investments to the film business, the
value. In order to do this, investors typically placeunderlying factor is 'why'?"
between 5% and 20% of their total investmentSome U.S. investors and C corporations are
portfolio into alternative investments to protectlooking for either a strict 100% deduction of their
the remainder of the portfolio from downside risk.investment under IRS Section 181 or simply being
Among the spectrum of asset classes targetedin a portfolio of non correlates investment
by high net-worth individuals, institutional investors,opportunities. Overseas investors simply want a
pension funds or private banks, alternativehigh yield non-correlated asset class that has long
investments are becoming popular offering moreterm appreciation such as our hybrid film slate and
diversification to investors' portfolios. The benefits100% control over U.S. theatrical distribution.
of such diversification have been demonstratedAnd for smaller retail investors, not including
by Harry Max Markowitz ( 1990, Nobel Prize inaffluent families or ultra high net worth investors,
Economics ) in the Modern Portfolio Theory. Hethe bridge between film finance, film production,
proved mathematically that an investor candistribution, and technology are converging so that
reduce portfolios' risks simply by holdinginvestors see their investment bring an immediate
instruments which are not perfectly correlated - areturn from the monetization of state tax credits
correlation coefficient not equal to one. By holdingas part of the equity stream, an upside in a
a diversified portfolio, investors should be able tonumber of films vs. investing in a single picture,
reduce their exposure to individual asset risk.possible Section 181 benefits, as well as being
If investors are attracted by alternativeinvolved with creating jobs and stimulating the
investments in their quest of alpha, it is becauseeconomy since every film production creates
allocating to alternative investments offers50-100 jobs.
advantages compared with traditional asset